Pixelated Conference Series – Inbound Marketing/Social Media

9 10 2008

For Day 3 of our Pixelated Conference Series (you can read more about what this is from Chris Brogan, Mitch Joel and Bryan Eisenberg), we are going to explore two popular topics which complement one another, inbound marketing and social media.  If you missed the previous two days of this conference, make sure you check out the sessions on productivity and personal branding.

Since inbound marketing and social media are such hot topics nowadays, I’m going to only present a few clips but then provide you with a bunch of resources for you to view at your leisure.

Sessions

We start out the sessions with a fun video which helps to explain social media in plain English.

Next, is an interview with PR 2.0 expert and principal of Future Works, Brian Solis.

Let’s watch two short clips highlighting why we should be focused on inbound, permission-based marketing as opposed to interruption marketing.

Our next presenter is social media thought leader Chris Brogan.

Finally, Seth Godin brings us a talk about marketing. [Note: If you’ve never read any of Seth’s books, head over to Amazon and start reading!]

Also, for a ton of great videos on inbound marketing, social media, viral videos, and a whole lot more, take some time to watch the videos that HubSpot has posted from the Inbound Marketing Summit that they hosted a couple months ago.

Great Marketing and Social Media Blogs

Here are some great marketing and social media minds, besides the presenters who you should already be reading religiously.  Again, this is just a short list.  I subscribe to hundreds of other blogs and to list all of the ones that I really like would make this post waaaay too long 🙂

eBooks

Tomorrow is the 4th and final day of this Pixelated Conference Series project.  Until then I’d like to hear about how you’re using new marketing and social media in your professional lives.

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader.

Bookmark and Share





Pixelated Conference Series – Personal Branding

7 10 2008

For Day 2 of our Pixelated Conference Series (you can read more about what this is from Chris Brogan, Mitch Joel and Bryan Eisenberg), I thought we’d explore personal branding.  While yesterday’s focus on productivity was more of a full-day conference packed with tons of reading recommendations, I thought I’d make today’s sessions shorter…more like a breakfast seminar.  I don’t know about everyone else but Tuesdays are meeting day for me so therefore it’s hard for me to dedicate a full day to a conference but I do attend a lot of events/meetings at breakfast and lunch so I thought this might be appropriate.

Today we have 3 speakers lined up for you: Jim Kukral, Dan Schawbel and Gary Vaynerchuk as well as a few extras for you to take with you after breakfast.

Breakfast Seminar

We start today again with an interesting video to make sure you’re awake.  If you’ve never seen this series before, make sure you check out a few of them!

First up is web marketing strategist, Jim Kukral who is going to speak about his thoughts on Tim Russert and personal branding.

Next is personal branding expert, Dan Schawbel who is going to talk about developing your digital personal brand.

For our keynote today, we have the always entertaining Gary Vaynerchuk of Wine Library TV who discusses building personal branding through social media as well as what it takes to be successful at developing your brand.

Some of my favorite posts (the short list)

Great Sites to Check Out (again, the short list)

eBook:

Ok folks, that wraps it up for our breakfast seminar on personal branding.  Be sure to tune in tomorrow for Day 3 of our 5 day Pixelated Conference Series.  I hope you enjoyed and I encourage you to share your thoughts on personal branding in the comments below.

Now it’s time for me to run to a few meetings but while I’m away from my laptop I’d love to hear how you develop your personal brands.

[Disclosure: I am a featured columnist for Dan Schawbel’s Personal Branding Magazine]

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader.

Bookmark and Share





Pixelated Conference Series – Productivity

6 10 2008

You’re probably wondering what the title of this post means.  Well, Chris Brogan extended an idea by Mitch Joel who created the Pixelated Conference based on an original idea by Future Now.  The idea is simple: take a theme, find a group of videos on the theme as if they were speakers at your conference, and post on your blog linking them together with the title “Pixelated” (a little more detail can be found here).

I think this idea is so great that I’ve decided that each day this week I will highlight a different theme as part of the Pixelated Conference Series.  To take the idea one step further, instead of just posting videos, I am also going to include all of the other stuff you would usually find at conferences: references to interesting blogs, books, applications, slide decks and just about anything else I find which I think may be of interest to you.  I enourage you to post other links related to the theme in the comments section or go out and create your own Pixelated Conference and let me know about it.  I think this is going to be fun as it’ll be a way to showcase some of the people I really look up to and admire for their thought leadership on certain topics.

Day 1 of my Pixelated Conference Series is on the theme of productivity.  A small warning ahead of time before anyone points it out to me…several of the videos come from talks at Google campuses.  Google is excellent at bringing in different authors and thought leaders to speak to their staff on their subjects of expertise.

I hope you enjoy and look forward to reading your comments. 🙂

Sessions

Since conferences always start so early, I think we need something to wake you up and ensure everyone is paying attention.

We start our conference with the godfather of productivity and self-help, Dr. Stephen R. Covey.

Merlin Mann continues our conference with his popular “Inbox Zero” discussion about email.

Moving right along, our next session is brought to us by the author of the New York Times #1 bestseller, The Four Hour Work Week, Timothy Ferriss.

Next, during Day 1 of our Pixelated Conference Series, we have David Allen, who created the Getting Things Done (GTD) phenomenon

Merlin Mann joins us again to extend on the thoughts of GTD and offers a session on “Time and Attention”.

To finish off our sessions is a quick tip from Tim Ferriss on packing

Books

Some of my favorite posts (the short list)

Great Sites to Check Out (again, the short list)

Many of the links above will also bring you to slide decks of the presentations as well as recommendations on software and sites to help enhance your productivity.  Also, this is by far not an exhaustive list.  I have read thousands of posts on productivity, many of which interest me and I refer back to often.  However, the posts and sites above are some of my favorite.  In the future I will follow up on this discussion with an overview of the tools that I use on a daily basis to help me to be continually more productive.

So, that does it for Day 1 of the Pixelated Conference Series.  I hope you have found this to be helpful and look forward to everyone attending Day 2 tomorrow.

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader.

Bookmark and Share