WBJ Central New England Sales Summit

31 07 2008

Yesterday I had the opportunity to attend the first ever Central New England Sales Summit put on by the Worcester Business Journal.  After the morning keynote by Scott Michael Zimmerman, the afternoon featured several breakout sessions.

One of the sessions which generated the most buzz was hosted by Mark Roberge and Peter Caputa of HubSpot as well as David Hurlbrink of Landslide.  The discussion focused on how to develop an inbound marketing strategy and how to utilize a CRM/SFA system to properly manage your sales funnel.

The slideshows from all of the presentations are available courtesy of the speakers and the WBJ.

Other blogs about yesterday’s event:

Peter Caputa: LiveBlogging about Blogging at the Worcester Business Journal Sales Summit
Rick Roberge: WBJ Sales Summit Feedback
Laura Briere: Our Own Personal Superstar
Betty Do: Sales Leadership Advice: Stop Selling!

The one-day event turned out to be a great event which was packed with a lot of information and provided for an excellent networking opportunity.  This event is definitely not one you want to miss next year!

Thanks to all those I had the chance to speak with yesterday and I look forward to talking with you in the future!


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2 08 2008
Weekly Roundup: Posts from the PR World [8/2/08] « That’s Great PR! Blog

[…] off with a speaking engagement for an event that my restaurant sponsored as well as attending the WBJ Sales Summit.  I’m still trying to catch up and over the next few days I should have a few new and […]

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